A reflection series from Kevin Eastway about relational fundraising, truthful invitation, faithful stewardship, and the people behind the work.
Kindred began with a recurring fundraising problem: care was real, but too much relational knowledge lived only in one person's memory. This issue introduces the practice and the carrying problem it was built to address.
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A CRM can preserve an accurate record of the past. Kindred helps a fundraiser make a thoughtful judgment about what to do next, and keeps the human decision in human hands.
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Who is Kindred rOS built for? A candid Fundraising from the Heart reflection from Kevin Eastway.
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What is the C.A.R.E.™ framework in fundraising? A candid Fundraising from the Heart reflection from Kevin Eastway.
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How does Kindred rOS work day to day? A candid Fundraising from the Heart reflection from Kevin Eastway.
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How do I know if my donor care is scattered? A candid Fundraising from the Heart reflection from Kevin Eastway.
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What have fundraisers learned about prioritizing donors? A candid Fundraising from the Heart reflection from Kevin Eastway.
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Where should donor relationship information live? A candid Fundraising from the Heart reflection from Kevin Eastway.
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How do nonprofits steward donor relationships when care has outgrown their systems? A candid Fundraising from the Heart reflection from Kevin Eastway.
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Why do donor relationships fall through the cracks even when fundraisers care? A candid Fundraising from the Heart reflection from Kevin Eastway.
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